Minor League Baseball · Minor League rebranding

Lansing Lugnuts unveil new caps

It has been a while since you could read some minor league news. The focus has been on the World Baseball Classic lately. But finally, there is something to tell about a minor league club again. The Lansing Lugnuts to be exact, the A Full Season farm team (Midwest League) of the Toronto Blue Jays.

The Lansing Lugnuts have unveiled new caps that will be worn with new uniforms, which will be unveiled on Saturday, April 8 as part of the Opening Day Block Party.

The caps that the team were sporting in the previous seasons will be around in 2017 too: the previous road cap, red with a black lid will be worn as home cap now. The previous home cap, all black, will be worn as the second alternate cap.

The new caps are a new road cap, a batting practice cap and an alternate cap.

“This is the latest big step in Lansing,” said team owner Tom Dickson. “We completed an award-winning renovation that brought The Outfield Lofts to center field, installed a new field for the upcoming season, and now we’re introducing the coolest caps in baseball.”

The road cap is gray with a black lid, sporting the face of the lugnut on the two familiar caps of the lugnuts. The same face can be seen on the red batting practice cap with black lid. The new alternate cap will be black with a red lid and will sport an L shadowed in red on a black background and paired with a red brim. The cap will be worn as the first of two alternate caps, showcased during select games.

Lugnuts General Manager Nick Grueser stated: “For the first time since 2004, the Lugnuts have a revamped logo, caps and uniforms. It has everything feeling new and re-energized heading into our 22nd year in Lansing.”

“The process was intense and long but very exciting at the same time,” said Lugnuts assistant director of retail Matt Hicks. “After our graphic artist came up with the initial designs, both Minor League Baseball and New Era were very supportive from the start and helped us meet every deadline during the logo approval process.I believe we have some of the best logos in the minor leagues.”

As a minor league baseball fan, I am looking forward to the presentation of the new uniforms.

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